Real Estate Agencies in Sydney
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Flat Fee Real Estate Agents in Sydney
A typical Sydney real estate agent charges around 2.35% of your sale price in commission. On the median Sydney house, that comes to about $37,600, and marketing is usually extra.
Unreserved charges one flat fee. A licensed agent manages your campaign, lists your home on realestate.com.au and Domain, follows up every buyer and negotiates your sale through to settlement. The fee stays the same whether your home sells for $900,000 or $2.5 million.
A fully managed sale costs $6,900, and $4,900 of that is only payable once your home sells. You open the door for inspections, and there’s no lock-in contract.
Compare our flat fee packagesWhat selling in Sydney costs with a traditional agent
On a median Sydney house, that’s about $30,700 more in your pocket.
Median house value: Cotality Hedonic Home Value Index, Sydney, April 2026. Typical commission: 2025–26 industry surveys. Commission only; marketing costs sit on top.
Popular Sydney suburbs
See all areas we serviceCustomers who sold with us saved thousands
Each home is paired with the review its seller left on Trustpilot.
Unreserved LiteSoldSold privately
74A Duke Street, Iluka NSW
Sold 11 September 2026, under nine weeks on the market · 3 bed · 1 bath · 2 car
Great service
“The principals were knowledgable, professional, and helpful for the online listing process. The company provides technical expertise, assisting to market my property and they follow up with weekly statistics on progress.”
Jan Gillings · Trustpilot · 16 September 2026
Read the review on Trustpilot
Unreserved PlusSoldSold for $1,550,000
377 Barkly Street, Elwood VIC
Passed in at auction, sold post-auction · agent-managed campaign
Exceptional from start to finish
“Ben went above and beyond throughout the entire process to ensure we achieved the reserve price we were hoping for. We are absolutely thrilled with the result and couldn't have done it without Ben and the team's expertise, guidance and exceptional attention to detail.”
Matthew & Melissa · Trustpilot · 4 September 2026
Read the review on Trustpilot
Unreserved LiteSoldSold for $670,000
5 Kelly Street, Harlaxton QLD
Full asking price in 14 days · listed on realestate.com.au and Domain
Thoroughly recommend this way to sell
“Ben was excellent at answering any questions so this shows his years of experience in the industry. Thoroughly recommend this way to sell your property.”
Stewart Stevens · Trustpilot · 18 July 2026
Read the review on Trustpilot
Unreserved LiteSoldFull asking price
5 Duregon Street, Stirling North SA
Sold privately by the owner
Totally professional and extensive knowledge
“Unreserved team were always available and ready to help. From start to end, every step, I felt confident that I could trust their experience in real estate and technology. Best decision to use Unreserved.”
Traci Lee · Trustpilot · 17 August 2026
Read the review on Trustpilot
Unreserved LiteSoldSold privately
9/204 Kooyong Road, Rivervale WA
Owner-managed campaign · price not disclosed
Strongly recommend for a DIY sale
“For anyone contemplating DIY sale of their property, I STRONGLY RECOMMEND contacting Ben @ Unreserved. Reasonable price, 5 Star service including drafting of flyers, liaising with signboard makers, photographer and expert advise anytime throughout the sale process.”
Manish Patel · Trustpilot · September 2026
Read the review on Trustpilot
Unreserved LiteSoldSold privately
14 Grano Street, Ararat VIC
Sold 30 September 2026, 55 days on the market · 4 bed · 2 bath · 1,233 sqm
Very helpful
“Very helpful, always available to talk to and get advice. Would use again.”
David M · Trustpilot · 30 September 2026
Read the review on Trustpilot Rated Excellent on TrustpilotThe model that gets the result without taking 2–3%.
Commission pays for shopfronts, prospecting teams and salespeople. Unreserved puts licensed agents on the work that sets your price, and lets technology handle the rest.
You keep more of your sale
With Plus, you pay one fixed fee for the full sales campaign. No percentage-based commission cutting deeper as your sale price goes up.
Agent service where it matters most
Your pricing strategy, buyer follow-up, negotiation and sale management are handled by licensed agents. That is where the result is won or lost.
Less fluff. Same serious sale process.
You open the door for inspections. We manage the campaign, enquiries, buyer communication and negotiations, so you are not paying commission for tasks that do not justify 2–3%.
Find out what your Sydney home is worth
An AI estimate in 60 seconds, built from recent comparable sales. Then see exactly what you’d keep with each option.
Get my free valuationFive things to compare before you sign with a Sydney agency
Agency pitches lead with the price they think they can get. These terms decide what you walk away with.
With Unreserved: one flat fee, no lock-in, and licensed agents on your negotiation.
The commission rate
Get it in writing as a percentage and as a dollar figure at your expected price.
Ask“What is that as a dollar figure at my price?”
Marketing fees
Find out what the package costs, what it buys, and whether you pay it if the home doesn’t sell.
Ask“Do I still pay for marketing if it doesn’t sell?”
The lock-in period
Sole agency agreements often run 60 to 90 days. Check for fees that apply after it ends.
Ask“How long is the sole agency period, and what applies after?”
Who does the work
Find out who runs inspections, follows up buyers and negotiates. It is not always the agent who pitched.
Ask“Who will run my inspections and negotiate my offers?”
How the price is set
Ask to see the comparable sales behind the quote. If they can’t show the sales, question the number.
Ask“Which recent sales support this price?”
Your Sydney Agents
CEO & Co-Founder
Ben Williams
Licensed estate agent and auctioneer
Ben has spent more than 15 years in Australian real estate and has called over 2,000 auctions. He started as a licensed agent running campaigns from inner-city apartments to regional homes, then became Head of Investment at Homely. He guided the Barkly Street campaign in Elwood from listing to its $1,550,000 sale.
Ben’s full profile
Co-Founder
Jimmy Messis
Head of Sales
Jimmy leads the Unreserved sales team and works with homeowners from the first call to sold. He helps sellers set up their campaign, read buyer interest and weigh up offers. He’s the person to call for a straight answer on pricing, strategy and what to do next.
Jimmy’s full profile“I’ve been in real estate for 15 years, and I’ve seen nothing that justifies agents taking $30,000 to $40,000 in commission from a home sale.”Ben Williams, Co-founder and CEO of Unreserved
Sydney sellers ask
How much do real estate agents charge in Sydney?
A typical Sydney agent charges around 2.35% commission, plus a marketing package. On the median Sydney house value of $1,600,301, that comes to about $37,600. Unreserved Plus is a flat $6,900 at any price, and Unreserved Lite is $900.
Is Unreserved a real estate agency in Sydney?
Yes. Unreserved is a licensed real estate agency selling across New South Wales, and our Sydney office is at 20-40 Meagher Street, Chippendale. With Plus, a licensed campaign manager runs your sale and you open your home for inspections.
Which Sydney suburbs do you cover?
We sell homes right across Sydney. Popular suburbs include Bondi, Paddington, Mosman, Manly, Surry Hills and Randwick. If you’re not sure we cover your area, call 1300 285 391.
Can I sell at auction in Sydney with Unreserved?
Yes. Your campaign manager can run an online auction, a private sale or a Bid-Smart reverse auction. In Melbourne, 377 Barkly Street in Elwood went to auction, passed in at $1,530,000 and sold after for $1,550,000.
What if my home doesn’t sell?
On Plus, you pay $2,000 upfront to get the listing built and live. The other $4,900 is only payable on a successful sale.
Am I locked into a contract?
No. Both packages have no lock-in. You can pause or withdraw anytime.
Who handles buyers after the inspection?
On Plus, your campaign manager follows up every buyer, qualifies the serious ones and brings you the offers. On Lite, you do, with licensed agents on call when you want help.