UNRESERVED LITE · SELL PRIVATELY
Sell your home privately for $900.
Unreserved Lite is a $900 private sale package. List on realestate.com.au, Domain and three more portals without an agent, handle buyer enquiries, inspections and offers in one platform, and keep the commission. Licensed agents are on call 7 days a week when you want a hand.
Start your draft listingFree, no sign-up required. Takes 60 seconds.




Seller results
See what selling with Unreserved looks like.
Real homes sold by their owners on realestate.com.au and Domain, for a flat fee instead of commission. Each one is paired with the review its seller left on Trustpilot.
Unreserved Lite
From Listed to Sold for $900
Everything you need to sell your home privately, bundled into one flat fee. You run the campaign, buyers deal with you directly, and you keep the commission. Optional extras are priced separately.
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Listed on realestate.com.auAustralia’s #1 property site.
Australia’s #1 property site. Your home goes live with a standard listing on realestate.com.au and stays there until it sells. It’s the prime placement an agent charges you commission for.
Want more visibility? realestate.com.au offers optional paid upgrades: Premiere, Highlight and Feature.
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Listed on Domain.com.auOne of Australia’s most-visited property destinations.
One of Australia’s most-visited property destinations. Full listing on Domain alongside realestate.com.au, so you reach buyers wherever they search.
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Custom ‘For Sale’ boardA professional, weatherproof ‘For Sale’ board with your enquiry number.
A professional, weatherproof ‘For Sale’ board with your enquiry number. Light, tough and quick to install. Passers-by and neighbours are often your most motivated buyers.
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Phone & SMS enquiry handlingEvery call is answered, the buyer is matched to your listing, and the call is connected straight to you.
Every call gets answered. We match the buyer to your listing and connect them straight to you, 24/7, while your personal number stays private.
- Buyers call your listing’s dedicated Unreserved number; an AI voice agent answers and asks which property they’re calling about.
- It looks up the address, matches it to you as the vendor, and patches the live call straight through. Can’t take it? It routes to the team.
- You get an instant SMS and email with the caller’s details, so you’re briefed before you even pick up.
- No answer or no match? It captures a voicemail and alerts you. Buyers never see your real number.
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Printable property brochuresHigh-quality, print-ready brochures generated straight from your listing.
Print-ready brochures, generated straight from your listing. Hand them out at inspections or letterbox the street. No designer required. Here’s a real one we made for 25 Bass Vista Boulevard, Cape Schanck.
Download the sample brochure (PDF)
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Property market reportEach week your report also shows exactly where your price sits and how the market’s moving.
Each week your report shows where your price sits and how the market’s moving, so you decide on real data instead of an agent’s “buy my listing” number.
- Price positioning: your advertised guide against comparable suburb sales and Unreserved’s own AI valuation.
- A statewide market snapshot built from Domain, REA and Cotality data: clearance rate, home-value movement and median rent.
- Plain-English commentary on what it all means for your campaign, with no pressure to drop your price.
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Manage your listing 24/7Edit your listing any time from your dashboard.
Edit your listing any time from your dashboard. Add up to 30 photos, floor plans, video and virtual-tour embeds. Change the copy, price or photos whenever you like and it goes live instantly.
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Weekly performance reports & recommendationsEvery week an automated report lands in your inbox.
Every week an automated report lands in your inbox. It reads your Domain and realestate.com.au performance data and writes it up in plain English, the campaign intelligence an agent usually keeps to themselves.
- Your week in numbers: impressions, notifications, listing views, and email and phone enquiries tracked as separate KPIs.
- A campaign funnel and an honest, constructive diagnosis of how the week went.
- Two or three specific next moves, like refresh the hero photo, add a floor plan or review positioning. Never “just drop the price”.
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Support 7 days a weekFrom licensed agents, 7 days a week.
Talk to a licensed real estate agent 7 days a week, by phone, email or chat. Real experts who have sold homes, not an offshore call centre.
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Free photo editsProfessional edits on your listing photos, included.
Send us your listing photos and we’ll professionally edit them for free, brightening, balancing and enhancing every shot so your home looks its best. See the before and after.


Optional extras
That is everything included. These are the extras.
Nothing here is required and nothing is added unless you ask. Plenty of homes sell on the list above alone.
Got it. We will come back to you.
Usually the same day, from a licensed agent. If it is urgent, call 1300 285 391.
Prefer to call
1300 285 391The truth about selling
Selling your own home doesn’t mean doing it alone.
When you sell your own home, you’re taking control of the sale rather than handing it to a traditional agent. Unreserved gives you the tools, property portal access and professional support to do it properly. Strip away the jargon and a strong result comes down to four things: presentation, price, the right buyers, and clean execution. Our founders have sold thousands of homes and run over 2,000 auctions. The platform gets all four right.
Presentation
Your listing is your home’s shopfront, and almost every buyer sees it before they see your door. Styling, small fixes, and the pre-sale improvements worth doing.
More enquiries means more inspections booked.
Price
Price it right and buyers come early and compete. Overprice it and the home sits, goes stale, and often sells for less. Our AI valuation prices on real comparable sales.
Early competition pushes your final price up.
The right buyers
95% of buyer enquiries on our campaigns come through the major portals, so that’s where you go first. realestate.com.au and Domain, then the right buyer profile and relevant buyers’ agents.
Qualified buyers in, wasted spend out.
Execution
Once the interest is there, speed decides the result. Too many deals fall over waiting on paperwork. Contracts ready to sign in minutes, online auctions that turn interest into competition.
Fewer deals fall over. Competition holds to contract.
THE UNRESERVED DIFFERENCE
The tools agents use, with a licensed agency behind you.
No listing service offers this. The AI tools and selling features that do the agent’s actual job, not just the advertising.
AI Inspection Agents
An AI agent that answers every buyer, instantly.
Your AI Inspection Agent fields buyer questions about the property 24/7 by chat, phone and SMS. It qualifies genuine interest and books inspections. The work an agent charges commission for, handled for you.
Centralised inbox
Every enquiry, call and message in one place.
Calls, texts, portal enquiries and emails all land in a single inbox tied to your listing. Integrated calling keeps your number private, and buyer activity tracking shows you exactly who's serious.
Private sale & offer flows
Offers, negotiation and signing, all in the platform.
See every offer side by side, with no agent filtering what you hear. Negotiate on your terms, then have buyer and seller sign the private sale contract digitally. Start to settlement, one flow.
Bid-Smart
Online auctions and reverse auctions, built in.
Choose your strategy and switch any time: private sale, a live online auction with verified bidders, or a Bid-Smart reverse auction, where the price steps down towards your reserve until the first buyer commits. Real auction-day urgency, no auctioneer's fee.
Experts in your corner
Real experts with you, every step of the way.
You're never on your own. Real estate experts are on call by phone, email and chat from listing to settlement, backed by an AI valuation, contract templates and a guided timeline. All the guidance, none of the commission.
UNRESERVED LITE
Questions about selling privately for $900.
Straight answers before you list. For the step-by-step how-to, see our private sale guides below.
What does the $900 include?
Your listing on realestate.com.au and Domain, plus partner portals including Homely and view.com.au. A custom For Sale board, phone and SMS enquiry handling that puts buyers straight through to you, printable brochures, a weekly market report and performance recommendations, free photo edits, 24/7 access to manage your listing, and licensed agents on call 7 days a week. Optional extras such as photography are priced separately: see upgrades and prices.
How much does it cost to sell my house privately with Unreserved Lite?
$900, paid once, with no commission when your home sells. You can start your draft listing free and pay only when you are ready to go live. For comparison, an agent charging 2.1% would take $25,200 in commission on a $1.2M sale. Your conveyancer or solicitor is paid separately, as they would be with an agent: what legal fees to expect.
Can I list on realestate.com.au without an agent?
Yes. realestate.com.au and Domain only accept listings from licensed agencies, so private sellers cannot list directly. Unreserved is a licensed agency, so with Lite your home goes live on both, plus three partner portals, and every enquiry comes to you. How selling without an agent works.
Do buyers deal with me or with Unreserved?
With you. Your listing gets its own enquiry number: calls are answered, matched to your listing and put straight through to you, and you get an SMS and email with the caller’s details. Your personal number stays private. Enquiries, inspections and offers all sit in one dashboard.
What happens when an offer comes in?
Every offer lands in your dashboard side by side, so you can compare price and conditions and decide which to accept. If several buyers are keen you can run a live online auction instead, and licensed agents are on hand 7 days a week if you want advice. Once you accept, your conveyancer or solicitor prepares the contract. Negotiation tips for private sellers.
Is there a lock-in contract?
No. There is no lock-in, and you can pause or withdraw your listing at any time. Lite also comes with a 14-day money-back guarantee.
Should I choose Lite or Plus?
Choose Lite if you are happy to run the campaign yourself: you handle enquiries, inspections and offers with our tools and on-call support, for $900. Choose Plus if you would rather have a dedicated campaign manager write and build your listing and handle buyer enquiries, with on-call licensed agent support, for $2,000 upfront and $4,900 on a successful sale. Compare Lite and Plus.
EXPLORE MORE
Want full white-glove? Look at Unreserved Plus.
Same flat-fee philosophy. With a dedicated campaign manager, listing copy & pricing strategy, buyer enquiry handling, and on-call licensed agent support.
THE NUMBERS
On a $1.2M sale: $30,100 saved.
Based on a $1.2M sale: agent commission at 2.1% ($25,200) + marketing fees ($5,800) − Unreserved Lite flat fee ($900) = $30,100 saved. Commission is shown at 2.1%, the low end of the 1.8% to 3.5% agents charge. Your actual savings depend on your sale price and the rate you are quoted.
Start your draft listing.
Free to start. Pay $900 only when you are ready to go.